Bernina 740 Sewing Machine

Bernina 740 Sewing Machine
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Bernina 740 Sewing Machine

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Original price was: $7,999.00.Current price is: $5,999.00.

If you have any questions about this machine. Please contact us at 1-844-276-3286 or 503-775-7283

Bernina 740 Sewing Machine


Call 503-775-7283 for more information.

Low Price Guarantee!!!

Stitch Width: 9 mm
Sewing space right of the needle: 10 mm
Stitch Pattern: 800 mm
Button Holes: 11 mm
Sewing Speed: 1000 spm
Hook System: Bernina Hook
Machine Weight: 14 lbs
Number of Needles: 11
Lighting: 30 LED
Needle Threader Type: Semi-automatic
Thread Cutter Type: Adjustable
Built-In Alphabet Fonts: 5
Stitch length maximum in mm: 6
Available PDFs
B 740 Manual
B 740 Brochure
B 740 Mastery Workbook

Bernina 740 Sewing and Quilting Machine

The BERNINA 740 is packed with a wide range of functions and features designed to simplify the sewing experience. It incorporates innovative technologies like the semi-automatic threading system and the BERNINA Stitch Regulator (BSR), showcasing BERNINA’s commitment to innovation. Beyond advanced technology, the BERNINA 7 Series also places a strong emphasis on product design, aiming to set new standards. With its visually striking yet elegantly simple design, the BERNINA 7 Series machines are not only functional but also visually stunning, making a statement in the world of sewing.

High-performance Bernina 740 meets all sewing quilting project requirements
Achieve exceptional quilting details with Bernina 740 Sewing Machine features


With ample space for creativity, the extended freearm of the BERNINA 740 provides 10 inches of room to the right of the needle, allowing you to tackle even the largest projects with ease. Enjoy full comfort while sewing, as you explore your creativity in this generous sewing area.


Experience quiet and precise sewing with the BERNINA 740, perfect for intricate decorative stitches. Enjoy extended sewing and embroidery sessions, allowing ample time for your creative projects. The innovative BERNINA Hook ensures high-precision stitches up to 9 mm wide, with impressive speeds of up to 1,000 stitches per minute. Plus, the generous bobbin capacity holds 70% more thread than standard bobbins, reducing interruptions for thread changes.

Ideal Bernina 740 for creating personalized sewing and quilting projects
Efficient and precise sewing experience with Bernina 740 Quilting Machine


Access intuitive on-screen support with the Sewing Consultant feature, guiding you through needle and foot selection and providing valuable insights into sewing and embroidery techniques. Enjoy seamless navigation and tap into a wealth of knowledge to enhance your sewing experience.


Customize and save your preferred stitch settings effortlessly with the BERNINA 740. Whether adjusting stitch length, width, or needle position, your alterations are conveniently remembered for future use. With the USB connection feature, you can import and export stitches and stitch patterns, providing endless creative possibilities.

Create intricate designs easily with Bernina 740 Quilting Machine technology
Bernina 740 intuitive interface simplifies sewing and quilting tasks effectively


Benefit from time-saving automatic features with the BERNINA 740. Experience effortless sewing with no manual cutting required at the end of a seam, thanks to automatic thread cutting. Seam starts are simplified with the presser foot lowering automatically. Additionally, enjoy semi-automatic threading for added convenience during your sewing sessions.


Achieve flawless stitching results effortlessly with the BERNINA Adaptive Thread Tension. This innovative feature automatically adjusts the tension according to the selected stitch type, width, length, speed, and needle position, ensuring optimal tension for every stitch and delivering impeccable sewing quality.

Experience easy quilting integration with Bernina 740 Sewing Machine today
Customize every sewing project with Bernina 740 adjustable quilting settings


Master the art of sewing delicate silk and tough leather effortlessly with the BERNINA Dual Feed, ensuring flawless fabric handling for all your projects. Benefit from exceptional fabric feed and optimal visibility while sewing, thanks to this innovative feature that seamlessly adjusts to your needs.

B 740 Features


  • Multi-Function Knobs
  • LED Sewing Light: 30
  • Semi-Automatic Needle Threader
  • Manual Thread Cutters: 3
  • Total Stitch Control
  • BERNINA Adaptive Thread Tension
  • BERNINA Dual Feed
  • Hook System: BERNINA Hook
  • Jumbo Bobbin with 70% more Capacity
  • Bobbin Winding while Sewing/Embroidering
  • Powerful DC Motor
  • Hammer Mode
  • BERNINA Free Hand System (FHS)
  • BERNINA Foot Control
  • Thread-Up Command
  • Automatic Presser Foot Lifter
  • Automatic Thread Cutter
  • Adjustable Presser Foot Pressure
  • Needle Reminder
  • Upper Thread Sensor
  • Tutorial
  • On-Screen Help
  • Eco Mode
  • Retractable Feed Dog
  • Slide Speed Control

Sewing and Quilting:

  • Maximum Sewing Speed (Stitches Per Minute): 1000
  • Maximum Stitch Width (mm): 9
  • Maximum Stitch Length (mm): 6
  • Needle Positions 11
  • Automatic Buttonhole
  • Manual Multi-Step Buttonhole
  • Import/Export Stitches Via USB
  • Memory (Short-term/altered stitches)
  • Creative Consultant
  • Drag & Drop
  • Pattern Repeat (Up to 9): 1-9
  • Pattern Start/End Function
  • Pattern End Programmable
  • Pattern Mirroring
  • Elongation
  • Reverse Sewing
  • Automatic Securing Function
  • Programmable Securing Function
  • BSR Functionality, Straight Stitch and Zigzag
  • Start/Stop Button (stitching without foot control)
  • Pivot/Hover Function
  • Number of Stitch Patterns (included alphabet): 800
  • Sewing Alphabets: 5
  • Decorative Stitches: 200
  • Button Sew-On Program
  • Buttonholes (included eyelet): 11
  • Utility Stitches: 29
  • Quilting Stitches: 23
  • Darning Programs: 2

Included Accessories


  • 4 Bobbins (1 in the bobbin case)
  • 2 Foam Pads
  • Selection of Needles
  • Soft Cover with Pocket
  • 3 Spool Discs
  • Seam Ripper
  • Height Compensation Tool
  • Screwdriver Torx, Gray
  • Angular Torx Wrench
  • Screwdriver Red
  • Brush
  • Power Cable
  • Foot Control
  • Seam Guide, Right
  • Freearm Slide-On Table
  • Knee Lifter/Free-Hand System (FHS)
  • Touchscreen Pen for 7 and 8 Series
  • Sewing Machine Oil
  • BERNINA Accessory Box

Accessory Feet:

  • Reverse Pattern Foot #1C
  • Reverse Pattern Foot #1D
  • Buttonhole Foot with Slide #3A
  • Zipper Foot #4D
  • Blindstitch Foot #5
  • Open Embroidery Foot #20C


  • Dimensions: 20.5″ x 8.4″ x 14.1″
  • Weight: 30.9 lbs
  • Workspace Height: 5″
  • Sewing Space to the Right of the Needle: 10″
  • Centrally Located Color Touch Screen: 4.3″ x 10 cm


  • 2 Years on electrical parts
  • 5 Years in the case of printed circuit boards
  • 20 Years in the case of mechanical parts from the date of purchase of the product

Already own the Bernina 740 Sewing and Quilting Machine?

Click HERE to be directed to the Bernina machine support page. Here you will find manuals, warranty information, frequently asked questions, and software support. Once on the page, just scroll down to find what you are looking for.

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